In July 2022, CFC Big Ideas developed an international communications strategy for promoting the activities of the international expert group of the Youth Affairs Council under the President of Ukraine and Ukraine’s National Youth Strategy 2030.
The CFC Big Ideas team was responsible for developing key components of the positioning of the international expert group, including its name, vision, goals, areas of activity, key messages, and more. Moreover, the team developed a complex communication plan for working with the Ukrainian public. It also identified effective communication channels, tools and target audiences for the expert group.